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February 2022
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When you are a food blogger, you will always want to try and taste a variety of different dishes for your blog. Being a foodie, it's the primary concern of your thoughts. There are 2 kinds of food bloggers:
Hence, these bloggers either make their own recipes for their food and upload mouth-watering content or post food content for their blog viewers and followers. But, these bloggers also have to maintain their marketing strategy over social media. So, we are here to share some social media marketing tips for all the food bloggers out there: Let's peek-a-boo: Social Media Platforms: Try to create a social media business account profile on the most visited platforms like Instagram, Facebook, YouTube, Snapchat, Pinterest, etc. It will help you gather more traffic on your website and increase your engagement rates to make your blog rank over SEO. For setting up social media accounts, make your profile 100% complete and eye-catching enough for users to follow your profile. Content Planning: Content matters the most, especially when you are a food blogger. Building a social media presence is a must to gather more audience on your platform and attract traffic. Similarly, you need to schedule your content and in different formats like images, videos, and written content, such as captions & descriptions. For more certainty, it is better to plan your content posting in advance and then prepare yourself to post eye-catching posts. High-Quality Images & Videos: The images you post should be of high quality, as in high-definition (HD) images and with proper specifications. Similarly, the same goes with videos, the aspect ratio should always be of the specified size, and every social media platform has its own images and videos specifications. Coping up with these dimensions will be easy and beneficial for the food bloggers to post mouth-watering dishes. Showcase Your Team: One of the most enthusiastic social media marketing tips is to showcase your team or staff to your followers and viewers. Like, if you run a restaurant and are a food blogger, showcase your team or staff either by LIVE streaming or through stories. As in the world of online bots and artificial intelligence, the human element is lacking, and balancing a healthy relationship with your team will highlight your social and moral values. Social Media Monitoring: Social media monitoring is an important step to go for when you are 100% active on every social media platform. Managing your work offline and online is hectic and is not everyone's cup of tea. In such scenarios, it is better to hire social media automation software to manage the social accounts without human interference. It schedules all your postings and makes sure to deliver you the growth performance every week. Customers & Reviews: An important part to take care of while handling the marketing process on social media is to respond to the clients' queries, reviews, and testimonials. It will show your attentiveness towards your business and will leave a positive impact on them. As per a survey, we found that more than 71% of customers would recommend the services that respond to customer queries on time without ignoring them. So, if a review is positive, leave a grateful message and if it's a negative one, resolve it quickly and make sure the client is satisfied. You can also watch: SocioBoard - World’s #1 Social Media Management Platform Wrapping Up:
We hope our readers understand how food bloggers can maintain their social profiles with the social media marketing tips we offered to them. So, foodies, start modifying your social media profiles now!!
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Twitter is one of the most famous micro-blogging websites which one could ever witness. Every other user is aware of what Twitter is, which is pretty awesome. Right? It is a platform where people share their views and add hashtags as per their niche. These hashtags' ranking depends on how the audience reacts. A high ranking and lots of tweets with hashtags will make it trendy. So, let's discuss some trending Twitter hashtags of 2021 and how they became famous: #Omicron: The second wave of Coronavirus hit the world in summer 2021, Omicron. Similarly, the new variant of Covid-19 has hit worldwide, and the symptoms are completely different. In India, the total registered cases of the Omicron variant are 38, and 375 cases in 30 countries registered in the world. The news got spread at an immense speed over Twitter, and #Omicron became trending. #Farmers: The farmer protest in India was quite popular all over the world after the laws were passed by the Government, which began in 2020 and ended in 2021. During this period, the #Farmers began to trend on Twitter and other social media platforms. From India to America everywhere the farmer's protest was quite an in the discussion. Even the audience started debating at the Tweet and retweeted the same million times. #BTS: The South Korean BTS boys band member, Jin proved his immense popularity after he was stated as the “Most Successful Male K Pop Artist” by Forbes magazine. Since he has a huge fan following, the #BTS is quite in trend now. His followers are retweeting the hashtags at an enormous speed which has spread fire all over Twitter. #TomHolland: Spiderman actor Tom Holland finally waves emotional goodbye to the Marvel series of Spiderman. After the announcement, the fans and followers were in a big dilemma of such shocking news. But, the reason came out as the actor wants to take a break and can't wait to be a dad. Hence, because of the tweets and retweets, the hashtag #TomHolland was trending within hours. #Survivor2021: The winner of The Sole Survivor - Survivor Season 41 is Erika. So, #Survivor2021 became one of the most trending Twitter hashtags this year. She is the 1st Canadian and 1st woman to win #Survivor in 7 seasons. Apart from this, 1st Asian contestant to win in 12 seasons and 1st BIPOC contestant to win in 3 seasons. But, some were against the tweet as Xander couldn't make it to the winning position, and the hashtag started trending on Twitter. #Legacies: One of the most popular Vampire Diaries sequel Legacies, which displayed the story of their daughter after the deaths of Elena Gilbert & Damon Salvatore will be shoving off season 5 real soon. But, the hashtag #Legacies became quite in trend after Kaylie Bryant (played the role of Josie Saltzman) made the announcement of her exit from the series after 4 seasons. After knowing some top & trending hashtags on Twitter let's have a quick peep at how to design eye-catching hashtags for your campaign:
You can also watch: SocioBoard - World’s #1 Social Media Management Platform Final Verdict:
So, we hope our readers get complete knowledge on the most trending Twitter hashtags of 2021, and we even wish them all the very best to design such eye-catching hashtags in the coming year, 2022!
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Pinterest, an image-sharing and social media platform is a universal medium where users from all around the globe register themselves to get the best ideas and advertise their brand over Pinterest. It's been years since we heard about Pinterest from everywhere. But, most of our readers still doubt on, What Is Pinterest? What is Pinterest? Well, Pinterest is one of the most valued and trending social media platforms where users can share images, videos, and GIFs for their audience. Once they post it, the viewers can pin their favorite posts and share with other users via Pinterest. After Facebook and Instagram, Pinterest was the one to trend the most. Users can surf this via desktop or smartphones through the Pinterest app. How To Sign Up On Pinterest? Signing up on Pinterest is completely free of cost, and users can sign up easily without any hassle. Let's have a step-by-step look at the procedure:
What Is The Sign Up Process For Businesses? Professional marketers and advertisers who prefer social media marketing will definitely set up their business account on Pinterest. The steps for the same are as follows:
After learning about what is Pinterest, let's jump off to see, How is Pinterest Beneficial For Marketers? Browser To Buyers: Basically, the majority of the users sign up on Pinterest to browse and get ideas for any niche. But, if the marketers are experienced and trained enough to automate their Pinterest business account, they can easily convert a browser to buyers without any hassle. The viewers can easily convert leads or sales faster than any social media. Drives Traffic: Generating backlinks is a huge step for driving traffic towards their website. From steering back to the website to sharing the pins all over social media, Pinterest is an excellent platform for generating a lot of traffic on their website. Accessing Analytics: With Pinterest business, you have complete access to analytics. Through it, you can view impressions, engagements, clicks, views, etc. The marketers prefer using this feature to track their growth on Pinterest so that they can implement new changes and techniques for a successful outcome. Run Ads & Promote Pins: The best thing about Pinterest is, the marketers can successfully host ads and promote their pins for their audience, viewers, and followers. Users prefer hosting ad campaigns for generating leads, spreading brand awareness, increasing traffic and conversion rates, and Pinterest offers it all. Overall, Pinterest marketing is completely worth the cost, time & effort. Increase Brand Authority: When you create a Pinterest account, you get the complete privilege to increase brand authority for your business. There are several elements that normal Pinterest users can't access but professional users can:
You can also watch: SocioBoard: World’s #1 Social Media Management Platform Wrapping Up:
So, we hope our readers get an accurate answer to what Pinterest is and how beneficial it is for the marketers and advertisers out there. Let's sign up on Pinterest now, readers!
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Social media is a platform where users from all around the globe. Whether it is for entertainment purposes or marketing, this medium can attract the best traffic for the website. More than billions of users are registered on social media like Facebook, YouTube, Twitter, LinkedIn, etc. There are robust social media marketing tools available for adopting some best strategies, but these marketers are still unaware of some of the best strategies. Best Strategies For Social Media Marketing: Determine The Goals: Before jumping on to any process, the goal should be clear. The goal should be specific enough for the marketers to work towards a single direction. Without any aim, it's relevant to spend any penny on social media. The goal you determine should be smart, relevant, time-bound, attainable, and measurable. So, set your aim and then go for it. Quality Content: Content plays a crucial role in attracting the sight of viewers to your website. Make sure to create quality content for your social media. Never upload a copied or duplicate content as it may result in the banning of your account due to copyright issues. According to research, businessmen spend more than 32% of their total marketing budget on content marketing. Visual Contents: Today's era has become a trend of visual content. Viewers prefer pictorial representation to verbal ones. Even though text-based content plays a vital role in social media marketing, it becomes a bit boring after some point in time. In such cases, visual representation becomes handy and can win the hearts of your followers to attract them to visit your website. Hashtags: Hashtags are a powerful way to expand your fan following over social media. The trend of hashtags has been in trend for the past few years now but is still valuable. So, marketers should create hashtags for their business as per their niche. If not, they can opt for a hashtag generator available with the social media marketing tools, which is quite beneficial, as it creates trending hashtags within seconds without wasting the time of the marketers. Eye-catchy Profile: Your profile is the first and last impression you can have on your viewers and visitors. Whether it is Facebook, Instagram, YouTube, or any other social media platform, make sure your profile should be eye-catching enough to attract viewers. Feed every detail of your business, add a contact number, category (relevant to your niche), relevant image, and high-quality posts. All information you enter into your profile should be genuine and correct. Best-Time To Post: Every social media platform has its best time, where the traffic of users is maximum and uploading content at a particular time can be perfect. So, every marketer should be aware of the best time to post on social media. It is beneficial and can attract traffic to your website for spreading brand awareness. Social Media Automation: A final check is to opt for social media automation software, which can handle your business pages without any human interference. Some of the best automation tools are:
You can also watch: SocioBoard: World’s No.1 Open Source Social Media Management Tool Final Words:
Overall, social media is an extensive platform to make your business reach successful heights. We even mentioned social media marketing tools for the marketers to host media campaigns for their brand or product.
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In today's era, every other individual is an internet user and lands on different platforms for entertainment, business, or educational purposes. One such platform is Social Media. Social media, the word, itself has a fanbase in the eyes of the world. Individuals spend hours finding the entertainment or the mode of communication to stay connected with their friends or clients. Not only this, but users also use these mediums to discuss some trending topics, bookmarking, media sharing, and more. 07 TYPES OF SOCIAL MEDIA: Here, we are going to discuss the top 07 types of platforms for better social media communication. Let's start: MEDIA-SHARING: Platforms like Instagram, Snapchat, and YouTube are the best examples of media-sharing websites in the social media world. Users from all around the globe are pretty much addicted to these mediums. They enjoy sharing images, videos, memes, GIFs for their followers or audience to gain more engagement and attract others to their profile. Such networks help users find a platform to share their brand or business to gain more traffic on their website. SOCIAL NETWORKS: Social media networks are more in demand as compared to any other social media platform. Such networks help the users to connect with people, whether it is for their brand or their own personal good. Facebook, LinkedIn, Twitter are the best social network platforms that allow its users to do market research, brand awareness, lead generation, relationship building, etc. Social networks are even named 'relationship networks.' It instigates building relationships with people all over the world. DISCUSSION FORUMS: It is the oldest form of social media. There are separate forums available online to discuss and solve or clear queries of different users. One can sign up on platforms like Quora, Reddit, Ask.fm, etc, to register a query or solve someone's doubts on any category or niche. One of the best benefits is market research. You can even add a poll and do deep research to understand the customer's needs and expectations from a brand. Log in to the platform, and you will find the craving of people from everywhere to grasp knowledge about different niches. BOOKMARKING: Bookmarking is one of the best forms of social media communication. Online surfers or marketers reach out to such mediums to discover, save, share and discuss new and trendy content in the media. Plus, you can find brilliant ideas as per your niche. The top-most platforms are Pinterest and Flipboard. Overall, you can get innovative, unique, and creative ideas for your clients and websites. Now, Instagram has also updated itself and allows its users to save images and videos for their personal collection. CUSTOMER REVIEWS: Testimonials and reviews play an extensive and crucial role specially in the lives of a customer. Through it, they can understand about the product or brand and how it works. Reading the customer reviews will help other people a clear picture whether they should give it a try or not. The most trending platforms are Yelp, Zomato, TripAdvisor, etc helps a lot in building good networks and generates a bridge between customer and service provider. BLOGGING: Bloggers do a perfect job in elaborating about any particular niche that helps their readers to understand how the particular product or service works. There are numerous websites to publish a blog, like WordPress, Medium, Tumblr which will help them to engage the audience, build the brand, and generate leads and sales. Apart from this, the readers can share their views and suggestions in the comment box and the bloggers must clear their queries as well. You can also watch: SocioBoard: World’s #1 Social Media Management Platform FINAL VERDICT:
So, we hope the readers understood which are the top-most platforms for social media communication and how it actually works. Every reader must try these platforms for better communication with the users. |